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Lake Superior State University

Certificate: E-Marketing

Program Description

The E-Marketing Certificate is designed to master the essential disciplines in digital, social, and mobile marketing, including search engine optimization (SEO), social media, pay-per-click (PPC), conversion optimization, web analytics, content marketing, email and mobile marketing.  E-marketing is one of the world's fastest growing disciplines, and this certification will raise students value in the marketplace and prepare students for a career in e-marketing.

The E-Marketing Certificate is a 9 credit program that encompasses a mix of courses relating to Digital, Social, and Mobile marketing.

This certificate program is Not eligible for federal financial aid.


Degree Requirements

Department Requirements

A minimum of 9 credits must be earned for graduation with a cumulative gpa of 2.00 or higher.

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